Thongs on display: the most controversial trend of the 2000s is back

Fashion is a capricious and cyclical lady. Many people know this. Therefore, it is not surprising when something, covered with the dust of decades, becomes relevant again. For example, this year low-waisted jeans, crop tops, and balloon skirts returned to the catwalk. And fashionistas have already gotten used to the fact that the images of the distant nineties have suddenly become completely modern.

The outgoing 2020 is in some ways a crazy year. That's why the trends are a little crazy. After all, after a string of “hello from the 90s” items, perhaps the most controversial item in the wardrobe has returned - panties, playfully peeking out from a skirt or low-waisted trousers. Yes, one of the most controversial outfit elements of the nineties is storming the fashion Olympus again.

What was considered an integral element of the look of Paris Hilton, Christina Aguilera, Britney Spears or Halle Berry more than ten years ago, has now appeared in the wardrobe of the main trendsetters of our time - Bella Hadid, Emily Ratajkowski, Kylie Jenner.

Despite the fact that peeking out thongs on stars could be seen back in 18 and 19, they regained their former glory only in 2020. Everything indicates that thong panties on display, or whale tails, will be seen more and more often.

It was-was

Underwear, which protrudes from jeans, was especially popular among both celebrities and ordinary fashionistas from the late nineties until the onset of the new millennium. Many famous couturiers have not ignored the trend.

Thus, John Galliano, Jean-Paul Gaultier, Tom Ford included in their lines low-rise trousers and skirts and panties that were fixed at the waist. And Christina Aguilera, Paris Hilton, Cameron Diaz, in general, all those stars followed by millions of fans around the world, made an outfit with a similar element a real mainstream of the nineties.

Unsurprisingly, low-rise jeans paired with peeking thongs were wildly popular, especially among teenage girls.

But with the advent of the new millennium and the fashion for oversized baggy outfits, the whale tail seemed to have sunk into oblivion. The clause “seemed” in this case is not accidental, because revealing underwear went out of fashion for only a short time.

Modern trends

Already in 2018, while taile could be seen at the spring-summer shows of some brands. For example, an outfit with a similar feature was in the Fenty Puma collection. That same year, JLo and Kim Kardashian started a thong trend on Instagram. Kim posted a look in lingerie from the Gucci fashion house, choosing the spring-summer 1997 collection for the photo.

The cheerful Jennifer Lopez showed off her look in light gray jeans, complemented by monochrome panties from Natasha Zinko.

Now the trend is beginning to gain momentum both among couturiers and among many celebrities. For example, at the annual high fashion ball Met Gala 2019, Hailey Bieber demonstrated a daring look. She appeared in a pink dress from Alexandra Wang, decorated with a sewn-in thong with a high waist.

The increasingly popular Alexa Demi stepped out in a leopard print dress, complementing her look with shimmering panties. Kylie Jenner posted a bold look on Instagram, showing her followers bright emerald underwear from Agent Provocateur.

Bella Hadid joined the fashion trend. At the Versace men's collection show, held in the spring of 2020, she walked down the catwalk in a stylish outfit. These were shiny, low-waisted, tight-fitting trousers in black, complemented by sleek, high-waisted briefs. Naturally, everything was decorated with the Versace house logo.

Reference. For those who want to use fashion trends in their looks, designers recommend paying attention to lingerie models in bright colors.

The Kardashian family - Jenner, Emily Ratajkowski, the Hadid sisters - are the main fashion trendsetters of our time. They are always several steps ahead of the current trends of the year. As many designers say, these are the ladies who form the trend, and do not blindly follow current trends. Therefore, it is only a matter of time before there is a general craze for low-waisted jeans paired with thong panties.