Lacoste is a well-known European company that in three years will celebrate the 90th anniversary of its founding. Its products are time-tested, so they do not require additional advertising. Unfortunately, brand products are often copied. In order not to “buy” into a fake, you should know the features of original Lacoste products.
How to distinguish real Lacoste from a fake
The main identifier of the brand appeared thanks to the sports nickname of its founding father, French tennis player Rene Lacoste. It is necessarily present on the item itself in the form of a patch, print or embossing, as well as on the packaging and case. The logo depicts an alligator with its mouth open, facing to the right. The upper jaw is slightly thinner and raised, and the tail curves smoothly parallel to the back. The contours are clear, well-drawn down to the smallest detail.
Lacoste produces clothing for adults and children, shoes, haberdashery, accessories, sports equipment and much more. Let's take a closer look at a couple of popular products.
Polo
This is perhaps the most widely circulated thing. The history of the brand actually began with her. It is still in demand more than other products. Signs of the original:
- The crocodile patch is located on the chest, in the center of the left side, just below the level of the second button. The image is clear and detailed: teeth, claws, scales on the back and eye slits are clearly visible. The animal's figure is most often dark green. The mouth is red and the edging is white. Sometimes there is a logo in the color of the shirt. It is sewn on with a thin nylon thread, which is invisible from the front. From the reverse side, only the outlines of the stitching should be visible.
- The polo is fastened with two buttons, which can be visible or hidden under the placket. They should be mother-of-pearl with a slightly recessed center and two holes for threads. Fake clasps are made of cheap plastic and are often decorated with inscriptions with the brand name.
- A branded image of a reptile is applied to the tag in the center of the inside of the collar, as well as the size of the product in digital format. Letter designations are not used in France.
- On the original men's models, there are small side slits at the bottom, made at an angle. Their length is no more than one and a half centimeters. Women's polo shirts are produced without slits.
- In the side seam there is another white label with a spare button and care instructions.
An important role in exposing a fake is played by the quality of material and tailoring. The fabric on a branded item will not look like a cheap thin rag. No unevenness in the stitching, tangled or broken threads, just careful processing.
Perfume
This “colleague” is half a century younger than the polo shirt.The first men's fragrance, Lacoste Pour Homme, appeared in 1984, and the women's fragrance, Pour Femme, only in 1999. Now there are more than fifty of them, each of them is unique and has its fans in different parts of the world. This is a great gift that will never disappoint its owner.
Ordering perfumes and eau de toilette online is quite risky, so it is better to use the services of branded boutiques. Original products have a quality certificate, which the seller is obliged to provide to the client upon request. You should also take a good look at:
- Packaging: it must be in perfect condition, evenly colored. The box is covered with a smooth film, thermally sealed. Traces of glue, creases and dents will most likely indicate a copy. Grammatical errors are not allowed in the inscriptions. The inner tab securely fixes the bottle in the box.
- Glass bottle with a volume of at least 50 ml. Its walls are thinner than the bottom, on which there is brief information about the product and an identifying code. The inner surface is quite smooth, without asymmetrical differences. The tube is thin, not curved, of optimal length. The lid fits tightly, with a characteristic click.
- Color and smell. The liquid may be slightly colored, but not cloudy and without sediment. The aroma is persistent, but without a hint of chemistry, and includes initial, main notes and aftertaste. The last two points can be checked if the store has an open test sample.
Counterfeit goods can not only become a useless purchase, but also cause harm to health if, for example, we are talking about glasses. Therefore, it is safer to order products from official sales representatives of the brand.At the first “acquaintance” you should pay attention to the quality of the material and execution. Upon closer examination, any negligence will immediately indicate a fake. If there is even the slightest doubt, it is better to refuse the purchase. And, of course, you should remember that a branded item is never cheap, even at a discount.