Adidas is one of the most polar brands of sports shoes. His products are worn all over the world. It appeared in Russia back in Soviet times and immediately gained popularity. The products were expensive, and not everyone could afford them. Therefore, the number of unofficial companies producing cheap counterfeits has increased significantly. You will learn how to distinguish real Adidas from a fake in this article.
The brand was founded in the post-war years, since then it has not lost its relevance. In Russia, after the appearance of numerous fakes, it became associated with the attribute of “entry culture”. But authentic products are truly high quality, stylish and practical. The company produces shoes not only for sports, but also for everyday wear (there is a separate collection for each purpose). Their value is recognized by famous designers, musicians, and celebrities, who use them to create stylish and comfortable looks.In order not to make a mistake and buy really high-quality and authentic sneakers, you need to follow a few simple steps.
Where can I buy
It is very important to choose the right place to buy. In any Russian city, Adidas products are sold in markets, small shops, stalls, and passages. It is important to understand that the original product is sold only in company stores, on the company’s website and from official representatives (their right to sell can be verified using the website or supporting documents). Before purchasing, check the prices of the products: if the sneakers in the store are much cheaper than on the website, then they are most likely a replica. Official manufacturers do not skimp on production; they use high-quality materials and well-established technologies. In boutiques the price may be slightly higher (due to the payment for renting the premises), but it is unlikely to be lower.
Package
Like all branded products, the Adidas attribute is branded packaging. The box is made of high-quality thick cardboard that does not wrinkle during transportation. All the inscriptions on the box are lined up in straight lines and written without errors or typos. There is a sticker with a serial number on the front: it is placed evenly, the inscriptions do not contain errors. The content matches the number on the sneaker label. REFERENCE: if a pair is made in China, this does not mean that it is not real. Like most large companies, Adidas locates its factories in Asia, where labor is much cheaper.
Serial number
All Adidas products have an individual serial number. On sneakers, the sticker is placed on the inside of the tag. IMPORTANT: for original sneakers, the number on the left and right will be different.The replica numbers are either identical or absent altogether. Also, the numbers on the box and the label of the original must match. To accurately verify the product, just check its number through the company’s official website. By typing it into a special line, you will receive information about the product. This is the most accurate verification method.
Label icon
The original products have a high-quality logo. They use the embossing technique, and all stitches must be perfectly even. Manufacturers of counterfeits skimp on such details, so the logo is often uneven, made in the form of a sticker, or simply drawn on.
Seams
The company cares about the quality of the goods produced and controls the stages of production. When sewing, we use high-quality materials: textiles, rubber, leather. REFERENCE Cheap rubber has an unpleasant, pungent odor. The original product should not have it. Production technologies are also at a high level: the pair should not have protruding threads or uneven seams: everything is done smoothly and neatly. There are no traces of glue or stains from it at the joints; the seam on the sole is hidden or made very neatly and evenly.
Adviсe
- A revealing detail. Before buying, pay attention to the heel of the sneakers: just below the logo on the fakes you can see a small triangle (in the middle). The original products have an even cut.
- The inside of the product is made of high-quality cotton material. Fake - made of synthetics.
- In addition to a pair of sneakers, there should be an extra pair of laces in the box. They are folded evenly and tightly, packed in a plastic bag of the required size.
- The subtle features of the branded stripes will help you make your choice. On the original models, the “teeth” along the edges of the stripes are directed downward.On cues - left and right.
- Adidas branded shoes do not have rivets for laces.
- Colors. Often replicas are made in all possible colors. Before purchasing, you should make sure whether the model of this color is presented on the website.
Once you make sure that all the points match, you can safely buy a pair of sneakers you like. They will provide maximum comfort, several years of service and an aesthetic appearance.
I go to the gym twice a week and try to take care of myself. That's why I bought shoes and a suit in a company store. By the way, in Adidas. But the advice is useful. Thank you!