Today, buying clothes or shoes online is commonplace. For example, I hate shopping, and especially at the market. It seems I'm not alone, because the online sales industry has grown a millionfold in just a few years. And I'll tell you this:
- profitable: because stores compete with each other for customers with the help of periodic promotions;
- simple: even a grandmother can understand the interface of any system and start shopping;
- quickly: delivery times are minimal.
In each store you can find its own goodies, pros and cons, and interesting things. I decided to make a short review of the most popular top online stores where I made purchases. I'll tell you what I liked, what I didn't, and why.
And, in my opinion, the best clothing stores are: Lamoda, Wildberries, Bonprix, Sportmaster, Decathlon, Incity, Oodji, Ozon, Zara, Next and a few more in my review.
Bonprix
A large online store operating in Russia and the CIS. I know that this is the so-called branch of the German concern Otto, separated from it several decades ago.Sells clothes, shoes, textiles and other home-related items.
Bonprix can also rightfully be considered one of the first large hypermarkets to expand its activities online. You can order goods through the website or mobile application, and receive them through a parcel terminal, Russian Post, courier or at Hermes pick-up points.
Payment is made online for all ordered products. Returns that do not fit can be made using the same delivery points described above.. The money is credited to your account within 10 days after the store receives the parcel. The package must contain a product package with a barcode.
Order here - bonprix.ru.
wildberries
A large hypermarket of clothing, shoes, related products, household items, jewelry and more. There are enough shares here, I look at the brands that interest me, put them in the cart and wait until they have some kind of promotion. Delivery is very fast: the maximum I got was 4 days.
In addition, there is a cumulative discount, for example, now in my personal account there is 20% of each product.
In my opinion, the biggest plus is possibility of trying on and rejecting the product if it doesn’t suit you. It used to be like this - you receive an order and pick up only what fits. Now you need to pay online immediately upon purchase, and if later when trying on something is wrong, the money is returned to the card within a few days.
Of the minuses I can note frequent marriage (many things have already been tried on by other people more than once). But I came across these very rarely.
The official store is WildBerries.ru.
Sportmaster
A store operating in Russia. Sells sporting goods – clothing, shoes, equipment – online and offline. In my opinion, it is very interesting in terms of discounts and promotions. For a large purchase, a card is issued and bonuses are awarded, which expire after a certain period of time.
I buy my child not only clothes there, but also cool shoes. We managed to purchase the scooter, taking into account bonuses, at a ridiculous price. And on New Year’s Eve they issued a card with a discount of up to 30% with 3,000 bonuses. In my opinion, such an action takes place there systematically. By the way, You can simply ask someone for a bonus, because many people don’t use them, and they burn out. I asked on a local forum, they “gifted” me 1,500 rubles just like that.
The quality of goods is average, things are most often Chinese, but not bad. I don’t really like their shoes, although the expensive ones are good. The outerwear is excellent. Well, maybe it’s just my children who wear it carefully :)
Website: sportmaster.ru.
Decathlon
Online store sportswear, shoes and related products. Very inexpensive in a combination of “price and quality”, the things are not bad, the cost is reasonable, not cheap consumer goods. On the site you can find things, which in reality are more expensive or cannot be bought at all. For example, I bought budget children's clothes for football at a discount there. I chose it with significant discounts, it turned out much cheaper than Chinese junk from the market.
I recommend looking at off-season products – there are great discounts on them. For example, in winter with fishing rods or in summer with skis :) And you should definitely focus on reviews. Almost every product has them.
You can order an item on the website, pick it up in a store in your city or through delivery points Boxberry, Pony Express, DPD, Russian Post. In each locality, you need to look at both the cost and conditions separately. The lowest price is through Russian Post.Returns are possible within two weeks after purchase, money will be returned to the card.
Official website - www.decathlon.ru.
INCITY
Online store with retail outlets in supermarkets in large cities. Qualified in Sales youth inexpensive clothing of average quality. Lots of hlOpka and synthetics. If you need to dress a teenager beautifully and cheaply, this is your store. And older people can find something interesting here.
I'm hunting shares in INCITY. They often have “1+1=3”, every second “-50%”, discounts up to 70% for the last season and so on. Since I already know my size, I rarely “miss”. I have their outlet in my city, so I’m looking for a model through the website, and trying on food in INCITY itself.
They are full size, I would say the top is even a little too big. Nice blouses, shirts, summer trousers. Everything is fashionable, modern, and the prices are excellent, considering that they almost always have some kind of discounts.
You can pay for your order using a Mir, MasterCard, or Visa card. Or Sberbank. Pickup from a retail store is free, by courier - at each person’s price. You are allowed to buy on the spot, after trying it on and deciding whether the item fits or not.
Official website - incity.ru.
Oodji
Russian online store clothes for youth and more. Sells men's and women's clothes, there are home textiles. The quality of the items is average and more than corresponds to the price category. I know my size in this store, most often I get it, but there are also misses - often things just run too small and run too big. This is the main disadvantage of oodji clothing.
But the discounts here are mega-cool, and you can find things for mere pennies. Pants come in several heights, this also needs to be taken into account. Full size - both top and bottom.
Receive your order by Russian Post, courier or in the oodji store.You can pay upon receipt (by card, cash). There is a bonus system THANKS when using Sberbank plastic. Through CDEK points you can now arrange a free return of items.
Their website is www.oodji.com.
Ozon
An Internet giant offering a huge number of goods for the home and family, in particular clothing. Very good quality, things can be found quite exclusive, there are promotions and discounts. Many brands and offers from leading Russian manufacturers. Cashback system, coupons, promotional codes and many more goodies. I also hunt for good brands here.
Payment for the order is made online by credit card or to an ozon account. Receipt - by courier or via post office. Return periods are up to 30 days.
Website - www.ozon.ru
La Redoute
A large store of clothing and other goods, which has been successfully operating on the Russian market for several years. Collaborates with many French brands. Offers promotions, discounts, promotional codes, sales, free delivery within Moscow and St. Petersburg, extended return period (First you need to carefully evaluate the service, there are pitfalls).
Delivery by courier or through Hermes, CDEK, PickPoint pick-up points, parcel terminals, and our own showrooms.
Beautiful, fairly high-quality clothes, but not cheap. Close cooperation with French companies probably has an effect. There are high-fashion offerings and classic clothing. May be too big. Delivery is paid and the prices are quite high.
Official website - laredoute.ru
Zara
Stylish a store with relatively affordable prices for fashionable clothes. Bloggers and popular personalities dress here. In my opinion, Zara is overrated, but you can find your style and bomb items inexpensively if you're lucky. Generally synthetics and discreet colors prevail here, although this cannot be said categorically. Given that minimalism is in fashion, it's quite possible to unearth runway-worthy pieces at Zara.
It’s easy to buy something through the shopping cart on the website. Pick up for free in a few days at the official representative office of the store. If it does not exist, then delivery is 280 rubles. (for purchases up to 2,000 rubles, if higher, then free). Pickup points can only be specified from those offered upon purchase.
You can return the product to the store, from home or through a pick-up point with a receipt and original packaging.
Website – www.zara.com
Otto
A store from a German concern operating in Russia and Ukraine. Relatively high-quality varied clothing for men, women, children, babies. The prices are not low, but they are worth it. Eat branded things. Unfortunately, misunderstandings often occur between the contact center and the buyer.
Free delivery from RUB 10,000. If the order is less, then 599 rubles. Returns can be made within the standard two weeks after receiving the item. The money is returned to the card.
Website - otto-trade.ru
Next
Cool a store with quality clothing and shoes for men, women, girls and boys. There are not many items in the assortment, but it is quite possible to find something beautiful, fashionable, and of good quality. As the saying goes, this is what English quality means!
Among the advantages - frequent promotions, constant discounts on the latest sizes, and very decent! And also free delivery from RUB 2,250. (or 250 rubles delivery if the order is cheaper), the opportunity to buy a really cool unusual thing (I found incredible ankle boots at a ridiculous price - they were the last size).
You can return an item within 28 days after purchase. Pay for your order using Visa, MasterCard, as well as WebMoney and Yandex.Money.Delivery is carried out by Pony Express, Russian Post or DPD.
Of the minuses - Returning an order is paid, no exchange (return only), long waiting period for money.
Shoes and clothes are full-sized, but it’s worth clarifying each position, fortunately there are now enough review sites on the Internet. I was lucky with the size.
Order here - www.next.com.ru.
Asos
British quality at affordable prices. They often throw out promotional codes into the world, there are sales, discounts, and you can get cashback through some kind of coupon site. Very high quality clothes, shoes, accessories. These are really not consumer goods, but real branded items. A If you also grab a decent discount, it turns out very sweet.
Payment by PayPal or card. Delivery:
- 725 rub. when ordering up to 3700 rub. (above - free), up to 7 days in Moscow or St. Petersburg, at the point of issue (for example, Boxberry);
- 1650 rub. for express delivery (3 days).
The parcel can be tracked and its movement observed. Refund according to the standard - send CDEK, for example, and after 10 days we receive our money back.
Important! According to customs regulations, it will be necessary to provide them with your passport details and Taxpayer Identification Number.
Clothes and shoes may run large, despite the stated product information.
Official website - asos.com.
SAVAGE
Inexpensive clothing store with mid-range quality. I won’t say that it’s cool and the item will last a long time. But, compared to Chinese consumer goods, these are good mass-market products. The blouse and down jacket I bought ran too big, and after washing both things did not behave very well.
Cons – store branches are located only in a few large cities. But there is courier delivery, so you can purchase the item you like at average delivery rates.
Do I recommend Savage store for shopping? Probably not. But if I need something inexpensive, I will definitely go through its pages, because the price-quality ratio here is excellent, especially when there are discounts.
Website - savage.ru.
Sela
We can safely call cheap youth clothing with an average quality mark. Things are most often cotton, natural, but not very durable, because they often shrink or stretch after washing. But sporty, budget-friendly, great discounts available. I bought children's clothes at Sela - they are cheap, and before they get worn out, the children grow up. If you need clothes without unnecessary inscriptions and inexpensively, you can probably buy them with confidence.
Payment for the order at the point of delivery, at the post office or to the courier in cash if you are in a metropolis. World, Visa, MasterCard, Maestro cards are accepted. Return – within 10 days.
Their website is www.sela.ru.
KIABI
I won't say there's a huge selection, but Decent quality at budget prices. Good T-shirts for children and adults, home clothes, inexpensive shoes made of leather and suede substitutes. Things are interesting, with a minimum of incomprehensible logos, they run a little big, but it depends.
Children's T-shirts with cool, unobtrusive prints cost 150 rubles, were used for a long time, and were washed often. Boots made of artificial velor for 1000 rubles. wore it “without taking it off” for a season. It's a pity that there was a hole in the heel. Generally I'm happy with the store.
There is free delivery by courier services for orders over 3,000 rubles, frequent sales and just discounts. There are offline stores in big cities, look at the map on the website. Highly recommend.
Officially - www.kiabi.ru.
Shein
Great a store with inexpensive, fairly high-quality, but Chinese goods - clothing, swimwear, accessories. It is also called "Second AliExpress"I found a good selection of dresses for myself, and some that I had not seen in other supermarkets. The sizes are different, most of them correspond to the declared ones. There are reviews under each product, a good description. There is a system of coupons and points.
Minuses: o-o-very long delivery, according to the store - about 1.5 months, but in fact it varies. Due to covid-19 it is even longer. For orders over 590 rubles, delivery is free, otherwise – 270 rubles. You have 30 days to return.
The website where you can order is ru.shein.com.
@shein.com
Conclusion
This is far from a complete rating, but I talked about the top stores in Russia. You should choose wisely, because each resource has its own bonus system, promotional code offers, and promotions for regular customers. Once you start shopping somewhere in one place, it is better to continue there. I chose for myself Wildberry, Augie, Kiabi, Shane, Waikiki, Next. You may like others.
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