Impeccable style during work and the same during rest. All this is about a world-famous person and the head of the Russian Federation - Vladimir Vladimirovich Putin.
His suits fit perfectly, his accessories are chosen with taste, and his business shoes are the pinnacle of shoemaking craftsmanship.
But who creates this style and who can you trust it? What brands does Putin prefer? Who makes clothes for the president, and what responsibilities fall on the shoulders of his stylists and tailors?
Who is trusted to select the president's wardrobe?
Certified stylists and image makers select a wardrobe and buy clothes for Putin. They make sure that the wardrobe contains items that are relevant and acceptable according to their status.
But the president has personal preferences and image makers adhere to them. Thus, Vladimir Vladimirovich’s love for the classical style has been observed since his student years. Once he himself said that, as a student, he bought his first coat, which still hangs in his wardrobe. Then he spent the first money he earned in a student construction team.
IMPORTANT! The outerwear in Putin's wardrobe is almost always long. It's not just a taste preference. This is so that, when putting on a jacket, it does not peek out from under the jacket.
Neither image makers nor stylists have the right to disclose any information about cooperation with the head of state. Therefore, it is unknown how a stylist is chosen and under what conditions they work, other than non-disclosure.
Stylists and tailors
Many of Putin’s suits are made in the presidential atelier on Kutuzovsky Prospekt in Moscow. It is also a known fact that tailors from the Italian brand Brioni sew a suit for Vladimir Putin to order.
REFERENCE! The basic Brioni presidential suit takes 10 hours to create. Then another 18 - for buttons and small details. And the finished product is ironed in 42 steps. This process makes the finished item over $5,000.
The FSB is making serious non-disclosure demands on Tailor, whom the president contacted. He is forbidden to tell who his client was. This data is always kept secret and the tailor, most likely, remains under close surveillance by the FSB for more than one year. The master must be impartial, responsible and, of course, “taciturn.”
REFERENCE! The stylist has the responsibility to remove all tags and labels that may reveal the manufacturer and brand. This is due to the fact that the president should not be the face of a brand.
Which brands dominate the president's wardrobe?
Not all the clothes in Putin’s wardrobe belong to well-known brands, or brands in general. So in his wardrobe there is a “Russian Army” T-shirt, which can be found anywhere for 300 rubles. There is a coat of the army of the United States of America for 3.5 thousand rubles.
The sportswear worn by Vladimir Vladimirovich does not have any identification marks, so it is difficult to find out what brand he belongs to. But he prefers sneakers from the Russian brand Forward. Company representatives say that the sneakers “like Putin’s” are popular among customers.
REFERENCE! Putin's sneakers cost 3.4 thousand rubles. But there are rumors that they are made to order for the president, which is why they cost more.
As for business style, Vladimir Vladimirovich loves good things - Italian shoes and suits, Swiss watches and French sunglasses. But let's start in order.
The President prefers suits from the Italian brand Brioni. As said earlier, Vladimir Vladimirovich does not buy ready-made clothes, the suit is made to order. This allows you to adjust all the parameters so that it fits perfectly. The perfect suit comes with the perfect tie. The choice of the president or his stylists falls on the brands Moschino, Valentino, Lacroix. The cost of one tie is about 4,000 rubles.
The shoes are also handmade, but they don’t seem to be made to order. The President flies to Italy to pick them up and buys a pair for $2,000, preferring boots from Salvatore Ferragamo and Baldinini.
A Canada Goose jacket for 15,000 rubles keeps the president warm during the cold season. And if the dress code does not allow him to wear a down jacket, then Putin puts on a classic-cut coat from the French fashion house Nina Ricci. The cost of the latter starts around 2.5 thousand dollars.
Another custom-made item is a fur hat from the French brand Zilli, which specializes in men's clothing.An individual order, brand awareness and quality of raw materials raised the cost of Vladimir Vladimirovich’s hat to 2 thousand dollars. The Russian President chooses accessories from well-known foreign brands - sunglasses from Cartier, and watches from Patek Philippe.
REFERENCE! The president wears his watch on his right hand, explaining that the crown does not press on him. Following this announcement, some manufacturers moved the crown to the other side.
It is clear that many brands and styles are selected by stylists. After all, Vladimir Putin himself claims that he does not bother about clothes - he puts on what he has in his closet. Just making sure it looks decent.