It's hard to imagine, but the social network TikTok appeared just five years ago. And our country has been actively developing in recent years. During this time, hundreds of millions of users have created accounts and continue to share interesting short videos with their subscribers. Here not just a platform where you can have a good time, it’s a real subculture a new generation with its own rules and characteristics.
Who are TikTokers?
If you are a “dinosaur” like me, it will be difficult for you to answer such a question. It's actually simple: this is a person who is registered and uses the social network TikTok. The service involves the creation and posting of short videos, mainly of an entertaining nature.
Participants note that the social network provides them with freedom of expression.
And this is reflected not only in the videos that they regularly post online so that millions of fans watch them, rate them and become active in every possible way. A subculture presupposes a certain style of clothing. Experts have already This layer of society is called “new youth”.
How do tiktokers dress?
In the subculture there are concepts - E-girl and E-boy. They are translated as “electronic girl” and, accordingly, “electronic boy”. Girls are used to dressing in Japanese anime style:
- a clock that looks like something out of an animated cartoon;
- dress in the Lolita style - short, tight-fitting silhouette with an a-line skirt;
- hairstyle in two high ponytails with numerous hairpins;
- a large amount of makeup, cream and eye shadow.
Often, twinkling stars or hearts are drawn under the eyes of girls as an addition to the bright image.
In the appearance of a fan of the social network, echoes of the Gothic style are visible, as well as outfits from anime and Japanese “kawaii” fashion.
Boys also prefer “cartoon” images, do not disdain cosmetics, albeit in smaller quantities. Black skinny jeans with holes, a lot of chains, metal rings, belts with shiny, large plaques.
Interestingly, the platform is preferred by males rather than females. Moreover, the service was loved most by teenagers. Most famous TikTokers are under 18 years of age.
Please note that the new the social network is loved by representatives of generation Z. Young people saw TikTok as an opportunity to express themselves, express their emotions in their work, their view of the situation around them, or simply amuse their friends and subscribers.
The initially strict canons of style have been shaken a little today. These are still very extravagant images, but more relaxed, closer to sports oversized. Bright colors appeared in the costumes of video bloggers, and there was a little less makeup on their faces.